It is not uncommon for me to pick up a book—any kind of book—and as I begin to read it, to make mental notes of elements of the story or facts that intersect with my own experiences. I am certain that I am not alone in this practice of suturing myself into these written realms. Film scholars have been developing multiple theories regarding notions of subject formation ever since Jacques Lacan first developed the concept in the 1950s–60s. From Daniel Dayan and Pierre Oudart to Jacques Alain-Miller to Christian Metz to Stephen Heath to Laura Mulvey to Kaja Silverman, despite this post-post–ad infinitum structural moment, debates on the logic of the signifier persist in film and media studies.